The business world is constantly changing, and companies must to be able and able to make informed decisions based on data. Tools for business analytics like predictive modeling and forecasting allow companies to spot opportunities for growth, help improve operational efficiency, and more.

Business analytics is an area that is focused on the analysis, and interpretation of current and historical data to forecast future trends. This assists in making informed decisions. It involves the use of tools like predictive modeling, data mining, and forecasting simulation, and creating data visualizations that present the results of analytical findings in an easy-to-digest format. Business analysts also use their strong communication skills to effectively communicate their results and findings to employees and managers.

NewVantage Partners’ 2020 report found that the capability of a company to implement business analytics was the most significant element in its success and future competitiveness. Many companies aren’t sure how to use data-driven approaches to improve their profitability and performance of their business.

Business analytics experts can assist businesses in streamlining operations and optimize their processes by identifying bottlenecks and inefficiencies. They can also apply data-driven insights to improve marketing strategies and boost sales.

When you enroll in a course on business analytics online, you’ll be armed with the tools you need to become a leader who is driven by data. This online course will show how to extract, analyze, and visualize data using interactive classes, real-world projects and case studies. Additionally, you will learn to use essential tools such as Tableau, Python, SQL and other critical tools. You’ll be able to interact with Harvard faculty members and peers through live classes, virtual offices hours, and networking events.

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